Smart by design
Client: Novartis
Problem:
How can we show how Novartis’s innovative design can improve medical companies
Idea:
Was to create an interactive styled video with a doctor showing how Novartis can help revolutionise and improve medical procedures.
Outcome:
The client was impressed with the final result and I learned a lot about how After Effects and Cinema 4D can be used together.
Interesting feature
What I loved about this project was the combination of motion tracking the actor with the 3D animated graphics that were created in Cinema 4D. It really looks like she is interacting with the futuristic UI around her and was a great learning experience.